The Content Brief
The Content Brief is a unique content marketing podcast that blends profound insights in a focused, engaging narrative.
Instead of a traditional interview podcast, The Content Brief takes the best and most impactful moments from a more extended conversation and infuses them with music, sound effect...
Recent Episodes
Feb. 19, 2025
How Can Writers Take Control of AI Instead of Fearing It?
In this episode, book coach and business advisor Jackie Lane reveals why writers shouldn't fear AI but should instead take agency over how they use it. As the founder of the HII (Human Intelligence and Imagination) Project, …
Feb. 6, 2025
How Can Social Media Work for Non-Sexy Brands?
Do you think social media can't really be "social" because people won't care or you don't work for a sexy brand? In this episode, John Gonzalez from the Northeast Ohio Regional Sewer District shares how his team transformed …
Jan. 23, 2025
Can Content Strategy Build a Stronger Company Culture?
We know that internal communication can impact external communication (content marketing), but can content strategies improve internal communication and company culture? Communications expert and strategist Kristin Quiroz Ba…
Dec. 19, 2024
How Should Marketers Use AI in 2025? (with Dan Nestle)
In this episode, Marketing Communications and AI expert Dan Nestle joins us to discuss how businesses can apply everything we've learned about AI in content marketing to their 2025 strategies. Dan shares insights on avoidin…
Dec. 4, 2024
Why Do Ted Lasso's Lessons Work in Real Life Businesses?
Ted Lasso isn't just a heartwarming comedy series - it's packed with powerful lessons about leadership, company culture, and communication. These factors can make or break a company's culture, content success and audience r…
Nov. 20, 2024
What Can Marketers Learn From Pop Culture?
I'm one of those guys who can incorporate pop culture references into just about anything, but today, I'll be linking them to marketing, content and audience. Pop culture can put marketing concepts in a fresh context that re…
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